Key Insights on Setting Up a Member Discount Programme Understanding exactly how to launch a member discount programme starts with knowing your audience and tailoring the perks to their everyday needs. A successful roadmap to launch a member discount programme relies on partnering with trusted experts to provide high-value, exclusive deals without the heavy administrative burden. When exploring how to set up a member discount programme, remember that a user-friendly, branded

Key Insights for Your Member Programme for Small Associations A professional member-only discount programme for small associations increases membership ROI by providing tangible, everyday financial value that justifies the annual fee. The most effective member programme for small associations focuses on relevance and simplicity, requiring minimal admin while maximizing member engagement. Partnering with an experienced provider allows small teams to launch a fully managed, bra

Key points Credit unions in the UK are struggling to engage younger generations, particularly Gen Z and younger Millennials, who prioritize digital convenience and values alignment. Key barriers to youth engagement include low visibility online, outdated onboarding processes, and generic communications that do not resonate with younger members. Practical steps for credit unions to attract younger members include modernizing the member journey, tailoring communications to thei

This is a case study on how we supported Twins Trust with their member engagement. Discover practical strategies and insights in our article on How to Foster Workplace Inclusion to create a more inclusive and supportive environment for all employees. About author Christina Loukissa Christina Loukissa is the Growth Marketing Lead at Parliament Hill, where she helps membership organisations grow, retain, and energise their communities through targeted perks and benefits strate

Key points The article outlines three key pillars for engaging and attracting potential members: simplifying the member journey, clearly showcasing membership benefits, and increasing awareness through social media. It emphasizes the importance of a straightforward website design and effective communication of membership benefits to enhance user experience and encourage sign-ups. Utilizing social media to showcase membership benefits and connect with current events can enhanc